Monthly Archives: September 2012

Start the 2nd session of a course or meeting with a Primacy – Recency activity.

One highly useful psychological technique that both trainers and managers should remember & use much more is that of the Primacy – Recency Effect. What is the Primacy – Recency Effect? The term Primacy & Recency Effects are used in … Continue reading

Posted in Advanced Communication, General Communication, Leadership, Meetings & Teleconferences, Negotiation, Training & Development | Tagged , , , , , , , , , , , , | Leave a comment

Language, psychology and a humanistic perspective on “Change Management”.

This article is about the humanistic side of “Change Management” and will NOT deal with strategic reasons, business models or specific techniques to carry out this activity. One of the most common phrases heard these days in Management Committees in … Continue reading

Posted in Advanced Communication, General Communication, Leadership, Training & Development | Tagged , , , , , , , , , , , | 6 Comments

The Perils Involved in Giving Video Feedback.

In Brownlee & Associates (B&A), we use videotaping – on DVDs – in almost all of our courses: Presentation skills, Sales, Negotiation, Advanced Communication, etc. We normally do NOT review and comment on the trainees videotapes individually and give detailed … Continue reading

Posted in Advanced Communication, General Communication, Negotiation, Sales, The Art & Science of Presenting in Public, Training & Development | Tagged , , , , , , , | 1 Comment