“The Art & Science of Enhanced Presentations for Marketing & Sales”

Ian talking to groupCourse: “The Art & Science of Enhanced Presentations for Marketing & Sales”
(Also available in Spanish)
– Maximum 8 attendees per group –

Open courses in Madrid, Barcelona, Santander and Valencia (dates below)

Student-centred objectives:
Trainees will learn how to make excellent, effective & highly professional presentations to any Company’s “target audiences”: C-suite Executives, other company employees & potential and actual clients / suppliers in addition to government organizations (both national & international). The focus is on formal, structured and concise communication within the ambit of the marketing & sales areas of the organization.

This course differs from other presentation skills training courses because of:
– The practical application of NLP, psycholinguistics, psychology & kinesics to developing and delivering excellent presentations.

– The importance of congruent verbal and non-verbal communication as a sign of the presenter’s self-confidence which enables them to control both themself and the audience.

– The focus on the use of the key elements of non-verbal communication by the presenter as an additional element of persuasion and the effective reading & interpretation of the audience’s non-verbal communication.

– The practical skills and techniques of choosing, structuring & presenting data by focussing on a range of concepts such as “less is more”.

– The focus on the application of simple psychological concepts which can be applied to structuring the presentation to clearly communicate key messages to ensure understanding, memorability and facilitate decision making.

– How a clear understanding of the audiences’ background, expectations and needs, wants & lacks are half the battle in ensuring that the intended message is clearly understood by the attendees.

– The role and application of “Limitation Factors” upon presenters to ensure that the presentation gets to the point and does not waste the audience’s time.

For information about “In-Company” programmes please contact us by email or phone.

Dates & places of up-coming open courses:
Madrid: 21st & 22nd September, 2015.
Paseo de los Olivos, 20, 1B, Madrid, 28011.

Barcelona: 8th & 9th October, 2015.

Santander: 26th & 27th September, 2015.

Valencia: 14th & 15th October, 2015

Full details about the training site will be sent to attendees 10-15 days before the course is due to start.
For more information visit: http://www.brownlee-associates.com or
Telephone Ian Brownlee @ (34) 670.260.002.
English BLOG: ianbrownlee.wordpress.com
Spanish BLOG: Brownleeassociates.wordpress.com

(c) Brownlee & Associates, S.L., September, 2015.


About ianbrownlee

Ian Brownlee, the founder of Brownlee & Associates has been actively involved in the field of interpersonal & transcultural communication since 1977. He has worked in universities and companies in the following countries: Laos, Thailand, Hong Kong, Korea, Japan, Singapore, Saudi Arabia, France, Italy, England, The United States of America & Spain, as a teacher, university lecturer, trainer, researcher & consultant. In addition, his experience in living in these countries, and studying the language & communication and interaction styles of each has aided him in reaching a real understanding of intercultural and transcultural differences and how to resolve them. Ian Brownlee has various masters degrees from British Universities: One in Linguistics & Teaching English Overseas from Manchester University, one in Training & Development with a specialization in the area of Communication and Adult learning awarded by the University of Sheffield. He has also gained professional qualifications in Psychotherapy & Hypnotherapy from various professional organizations. During his university career he has also studied elements of Sociology, Organizational psychology, Educational psychology, Psycholinguistics and Kinesics. He is a licensed Practitioner, Master Practitioner, and Master Trainer in NLP. as well as being a trainer in Ericksonian Hypnosis. He is a member of a wide range of professional organizations involved in Training, Applied Psychology, Hypnotherapy & Ericksonian Hypnosis, Psychotherapy, Interpersonal Communication & Cross-cultural Communication. He is also recognized by the Program on Negotiation, Harvard University, as a Negotiation Skills Trainer & Mediator and has been a collaborator on various projects with the program, and as such is in great demand as a negotiation consultant for some of the largest multinationals operating worldwide. His wide experience gained in multinational organizations in positions such as Director of Training, Communications Consultant and Negotiator / Mediator has helped many people to learn and apply new methods of negotiating skills and advanced communication techniques both in their private and professional lives. He has published various articles & books related to the field of interpersonal communication and he is the author of all the courses taught by Brownlee & Associates. He has lived and worked in Spain since 1985, initially as a trainer / Special Assistant in a multinational pharmaceutical company and then as the Training Manager for a multinational company involved in Clinical Analysis & Nuclear Medicine. Brownlee & Associates was formed in 1991 and currently has a small, highly-trained staff. While based in Madrid, courses are given world-wide either in English or Spanish. Brownlee & Associates currently work with leading international companies in the areas of pharmaceuticals , Information systems, luxury products, food & beverages, etc.
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One Response to “The Art & Science of Enhanced Presentations for Marketing & Sales”

  1. Pingback: “The Art & Science of Enhanced Presentations for Marketing & Sales” | RCM Recruitment

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